The New Strategic Brand Management: Creating and Sustaining Brand Equity... Jean-Noel Kapferer

The New Strategic Brand Management: Creating and Sustaining Brand Equity..


The.New.Strategic.Brand.Management.Creating.and.Sustaining.Brand.Equity..pdf
ISBN: 0749450851,9780749450854 | 577 pages | 15 Mb

Download The New Strategic Brand Management: Creating and Sustaining Brand Equity..



The New Strategic Brand Management: Creating and Sustaining Brand Equity.. Jean-Noel Kapferer
Publisher: Kogan Page



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